Databox
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Integrations

Close the gaps in your reporting stack

Your data shouldn’t be hard to reach. Build a connection to almost any API, turn the response into a structured dataset, and let anyone on your team explore it. No developer, no waiting.

Integration logos around an API request to a customers endpoint, with Create metrics, Explore insights and Build dashboards coming out of it

Trusted by 20,000+ teams worldwide

Unlock more of your data

Bring in the data that’s been out of reach

Your team shouldn’t have to work around missing data. Connect almost any tool to Databox and analyze it alongside everything else.

Cloud applications, databases and warehouses, spreadsheets and automations, and a build-your-own source, all feeding the Databox data and semantic platform and its BI layer

Connect to most REST APIs

OAuth, Basic, Token, or API key. If your tool has an API, it likely connects.

Pull in complete data

Databox handles varied pagination automatically, so full datasets come in every time.

Analyze clean data your team can trust

Timezones, date formats, and dynamic values are managed on every sync.

Elevate.io
“What Databox has provided us that we couldn’t do before is visualize data from our own platform. It gives us that really useful overview—from marketing to the board, and even the DevOps team.”
Sumit Rai Sumit Rai Chief Product Officer, Blackbird PLC

From source to insight

See the full picture, not just numbers

Stop exporting data into spreadsheets or maintaining pipelines that break. Define how the data comes into Databox, structure it as a dataset, and use it to create metrics, build dashboards, or analyze it with AI.

A synced customer dataset behind a Genie chat that reasons over it and returns a sessions metric with its trend

One connection, as many datasets as you need

Connect your source once and reuse it across multiple datasets — no need to reconfigure your connection every time you need a different dataset.

Only pull in the data that actually matters to you

Use simple value selection to pull what matters from the API, and get a clean, focused dataset that’s ready to use from the moment it syncs.

Ask questions about your data in plain language

Analyze your data with Genie or any AI tool via MCP. Ask questions and get context-rich answers from the source.

Built for people who are tired of working around missing data

Custom Integrations removes the blockers that slow you down.

Business analyst

Stop being the bottleneck. Connect missing sources, merge your data into a single dataset, and give your stakeholders the answers they keep asking for.

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Agency managers

Every client uses a different stack. Custom Integrations lets you connect virtually any client tool independently, and deliver complete reporting.

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Functional leaders

Your dashboard should reflect your entire tech stack without gaps. Custom Integrations eliminates missing data, manual updates, and gaps in reporting — regardless of what tools your team runs on.

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Connect any tool in 3 simple steps

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Connect your source

Paste your API credentials, and connect your source directly in Databox.

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Build your dataset

Databox syncs your data and builds a dataset you can explore, filter, and segment.

A dataset table in Databox with one column picked out and highlighted

Ask questions & get answers

Use Genie to get answers about your data, or access it via AI tools that speak MCP.

A Genie chat asking for a Q3 performance report for a client, with the agent reasoning shown above it

Get the full picture of your performance

Your tools should never be the reason your reporting is incomplete. Connect your data and get the full picture in Databox.

No credit card needed · Free-forever plan
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Explore what you can do once you’re connected

Datasets

Structure your data the way your analysis actually needs it — merged, filtered, and ready to work with.

Genie AI

Ask a real business question in plain language and get a clear answer, drawn directly from your connected data. Genie works across native integrations and custom-connected sources alike.

Databox MCP

Bring your Databox data into any AI tool your team already uses for decision-making. Every dataset built on Custom Integrations is MCP-ready.

Metrics & KPIs

Turn datasets into custom metrics that can be tracked on Databoards, used in Goals, and included in alerts.

4.4
4.6
  • GDPRcompliant
  • SOC 2certified

Get the full picture of your performance

Your tools should never be the reason your reporting is incomplete. Connect your data and get the full picture in Databox.

No credit card needed · Free-forever plan
A Databox engagement overview databoard with sessions, events, engagement rate and sessions-by-device charts

Learn more

Frequently asked questions

What is a Custom Integration in Databox?

A Custom Integration in Databox lets you connect virtually any tool or data source that returns data in JSON format via an API — even if it isn’t natively supported. Unlike standard integrations that are pre-built, Custom Integrations let you define the connection yourself, sync your data as a structured dataset, and analyze it using Genie or any AI tool that speaks MCP.

How do I connect a custom API to Databox?

To connect a custom API to Databox, you add your API credentials, and define how the data should be pulled in. For more technical setups, paste your API documentation into an AI tool like Claude or ChatGPT to get a complete, ready-to-use configuration — then paste it into Databox. Your data syncs as a full dataset and updates automatically from that point on. No developer required.

Do I need a developer to set up a Custom Integration?

No. Custom Integrations in Databox are designed to be set up by analysts, operators, and agency managers without developer help. For straightforward APIs, you configure the connection directly in Databox using your credentials. For more complex APIs, you can use an AI tool to generate your configuration from your API docs in minutes.

What can I do with data from a Custom Integration?

Once connected, your custom API data is structured as a full dataset in Databox — not just a single metric. You can filter, segment, and explore it, build it into Databoards, Scorecards, and Reports, and analyze it alongside data from your other connected sources.

Can I connect any tool to Databox with a Custom Integration?

You can connect almost any tool or system that returns data in JSON format via an API. This includes niche SaaS platforms, client tools, and any other source with an accessible API. OAuth2 authentication is supported, which covers a wide range of modern tools.

Is Custom Integrations available on all plans?

Custom Integrations are available on the Growth plan and above. The Growth plan also includes full access to Datasets, which is required to build structured data on top of your custom-connected sources.

How is Databox Custom Integrations different from other API connectors?

Most API connectors let you pull in individual metrics from a custom source. Databox Custom Integrations go further — you can build a full structured dataset on top of any connected API, explore row-level data, apply filters and segments, and query it with Genie AI or any MCP-compatible AI tool.

Can I use data from Custom Integrations in dashboards and reports?

Yes. Once you’ve built a dataset on a Custom Integration, you can use that data in Databoards, Scorecards, and Reports — the same way you’d use data from any native integration.